Emotional eating is often one of the ways used to deal with feelings. One tends to eat a lot when emotional. Food is found to be comforting in these circumstances. Everyone over eats sometimes, but when this happens a lot without even realising it, it’s called emotional eating. How you feel can also make you lose your appetite. This can occur due to various reasons like work stress, financial worries, health issues, relationship struggles, educational problems, family dynamics, boredom, depression and more. Positive emotions are also associated with emotional eating like, topping the class or winning the competition. But most of the times it is related to negative emotions. Food is believed to be a way to fill that void (emotions) and create a false feeling of “wholeness.” The food eaten at this time is generally high on calories, sweet and fatty foods. A few examples are having a pint of ice cream when feeling low, ordering pizza when lonely, having fries when stressed, eating donuts when sad, and having lots of cookies before an exam.
Here are a few signs of emotional eating. One craves for certain food items, binge eat, feel guilty about it later on, feel nauseas, gain weight which can lead to weight related health issues. This can all later lead on to obesity, heart diseases, lethargy, etc.
Analyze yourself if you feel you are eating emotionally. Ask questions to yourself like “Have I been eating larger portions than usual? Do I eat at unusual times? Do a feel a loss of control around food? Has there recently been a big jump in my weight?” If your answers are positive for these questions, then here are a few tips to get back on track:
Maintain a food diary and write down what and when and how much do you eat.
Take a nutritionists help for diet plans.
Manage your stress in other ways like exercise, hobbies, meditation, etc. so that it doesn’t lead to emotional eating.
Fight boredom by doing something productive or interesting instead eating just to pass time.
Check if you are really hungry before eating.
Keep healthy snacks in your cabinets instead of junk food.
Distract yourself when you feel like eating abruptly. Do something different.
Try not to tempt yourself.
Write down your emotions and what you feel.
Find the root cause of this emotional eating.
Get support/help if necessary. Therapists will go down to the main issue and help you with coping strategies as well.
Emotional eating is fine if done rarely, but it’s harmful if done regularly. So if you think you are an emotional eater seek help and get back on track.
1. How did you come up with the name ‘sugar mama’?
It came through wordplay. I was with my friends and I had baked a ton of stuff for them that day. One of my friends made a comment about how I‘m always carrying treats and always baking for everybody, so I became their ‘sugar mama’. The name stuck after that. When I decided on starting this venture, I didn’t really think twice about what I wanted it to be called.
2. When was the first time you remember baking something?
It was back in 2012 for a Mother’s Day program at church. I was helping one of the ladies bake cupcakes, that was the first time I baked anything.
3. Who do you look up to in this industry?
A family friend who is a home baker. I learned a lot from her, she is the reason I got into baking in the first place. I was always in awe of her baking skills. I always thought baking was an expensive affair, but she showed me how to spend less without compromising on the quality of the products. If it wasn’t for her, I don’t think I would have picked up a whisk. Besides her, I draw inspiration from a lot of other home bakers that I have had the pleasure of crossing paths with. I think I’ve learned more from them than I have from anyone else.
4. How did baking become your passion?
Once I started baking, I didn’t want to stop. I love feeding people and when I saw people enjoying what I made, I knew that this was my calling. My grandmother and mother have always enjoyed feeding others. And I think that somewhere, that trait got passed on to me. Besides being a stressbuster for me, baking has become my way of spreading a little more sweetness in this world.
5. How do you handle customers who ask you to lower your prices or request huge discounts?
I don’t appreciate it personally. It’s quite disheartening, to be honest. I try my best to handle them in a professional way and explain why lowering my prices or giving big discounts can put me at loss. You’d be surprised at how many people argue about this and even go to the extent of demeaning my bakery. I’ve been told on multiple occasions that because I’m a home baker, my products should not be priced like this when established bakeries are cheaper. I try my best to stay calm in these situations. I try not to engage in these discussions because there’s no point to them. They don’t understand the hard work and effort that goes into the process while preparing everything by hand. I usually decline these requests. However, if the customer makes a genuine request or if it’s a bulk order, I do offer them discounts.
6. How do you use social media for your business?
I started selling my cakes offline way before I started my Instagram page. I started my Instagram page very recently, after taking a few baking classes online. People wanted me to share my stuff and wanted to know what was coming next. So, one of my students suggested that I put myself on the internet so that I could reach more people. My business is more word of mouth, I get more orders offline than I do online.
7. How do you keep a work-life balance?
It’s definitely challenging. I used to take orders on a daily basis and even do last-minute orders. But that led to a lot of stress, and I burned out quickly. Once I started my master’s, I realized that I couldn’t do that anymore and that I need to balance both areas. Now I have a rule of placing orders three days in advance for all customers. Big orders are limited to the weekends.
8. What do you find most challenging about being a home baker?
One of the most challenging is making space for yourself in the business world. There are so many competitors out there and they are all equally talented. The starting phase where you are trying to make a name for yourself is the most challenging. Secondly when people are comparing prices. I’ve to explain to them that I’m using the best ingredients and there’s a lot of effort that goes into making their orders, that’s the reason why the prices may vary. Another challenge I face is finding the right balance between studying and handling my baking business. It can become a little overwhelming, but I’m figuring it out. Sometimes I’ve to put baking on hold coz I have an important project at college. It’s all about figuring out a balance that works.
9. How do you stay up to date on the latest trends and flavors?
I constantly experiment with my baking- the flavors, the styles, and the products. Anytime I come across something interesting or a new recipe, I have to try it. I find that experimenting and trying new things is so important to stay in line with the new and changing trends.
10. Which was your most challenging baking order till now?
I had an order from a family friend for 100 cupcakes in three days. It was a mid-week order and it was placed last minute, so I had to balance my college work and baking. Going through the entire process was crazy from baking to frosting and then packaging. My mother and brother were a big help and stayed up late to help me finish the order on time.
11. Which flavors do you find are the most popular among your clients?
One of my most famous cupcakes is my “Oh for the love of whiskey” cupcakes. Since the flavor is new and unique, they have their own little fan base. I have customers coming back and ordering them over and over again. I’ve realized that these quirky flavors become bestsellers very quickly because you don’t really find them anywhere else. It’s like my signature flavor now.
12. What advice would you give other women entrepreneurs from your experience?
You’re going to have a lot more critics than people who cheer for you. But don’t let this hold you back. If this is your dream if this is your passion, you need to believe in yourself. Believing in yourself is the first step, if you don’t believe in yourself then how do you expect others to. If you want something you have to go out and get it, it isn’t going to be easy but don’t stop.
People undergo therapy to bring about desired changes in themselves because therapy is designed in such a manner that it is able to achieve certain desired outcomes in the concerned patients. Achievement of these outcomes depends on various factors and one of them is the client’s therapeutic compliance. The client’s therapeutic compliance includes the patient’s compliance with medication, diet, exercise or lifestyle changes. Nevertheless, there are various factors that affect the client’s therapeutic compliance.
Factors Affecting the Client’s Therapeutic Compliance
There are factors that contribute to the client’s therapeutic non-compliance. Other similar terms that can be used in sync with therapeutic compliance can be adherence to therapy, concordance to therapy, and others.
Lack of consistency between an individual’s health-seeking or maintenance behaviour and recommendations given by healthcare professionals.
Compliance of patients to medicine rules in proximity to the time of clinic appointments.
Lack of consistency in a patient to continue the therapy till the issue gets resolved.
Lack of capacity to build trust in the therapist and discontinuing therapy too soon.
Demographic factors like age, gender education, marriage status, etc of the patient.
Set of acquired beliefs, values, motivation, and attitude in a client.
Substance abuse like tobacco smoking or alcohol consumption.
Method of administration.
Level of complexity in treatment.
The lasting period of treatment.
The side effects of medication (if any).
Amount of behavioural change required at the end of the therapy.
Absence of accessibility to the therapist.
Complications in filling the prescriptions.
Unsatisfied clinic visits or sessions.
Charges of sessions and income.
Nature of social support.
Lack of ability to take a break from work.
The severity of the problem.
Elderly people fail to become compliant with the therapy because they are usually equipped with problems like vision, hearing, and memory that create difficulties for them to follow instructions.
On the other hand, middle-aged people give priority to other things in life than the prescription given by the therapist, due to commitment to work, they are not able to make the appointments.
Young children are dependent on their parents and guardians to attend sessions and disagreement or rebellious attitudes with them will affect their therapeutic compliance.
Set of Acquired Beliefs, Values, Motivation, and Attitude in a Client
While some patients think that their problem is untreatable, some have religious beliefs and some are worried about the declining effect of medication with time. The clients who lack the motivation to modify their behaviour and follow medications become non-compliant with time. Some clients, especially adolescents carry a negative attitude with themselves that they are not normal like their friends, leading to an absence of compliance in therapy.
The Lasting Period of Treatment
Acute illness comes with the client’s therapeutic compliance and vice versa. This is because the patient’s attitude of denying the therapy reduces with short duration of treatment.
Absence of Accessibility to The Therapist
Patients who give more importance to their work and other things, often become non-compliant. The reason for the same can be the travelling distance between his residence and the clinic. If the therapist is easily accessible to the patient, then he can regularly attend sessions and give desired outcomes.
Nature of Social Support
Social and emotional support from friends, family or healthcare providers contributes to the willingness of an individual to take therapy till results are attained. This is because social support helps to remove negative thoughts from the client’s mind and become motivated and encouraged to complete the therapy.
The client’s therapeutic compliance is his behaviour towards taking medication, following diet alterations or implementing lifestyle changes. As mentioned above, there can be various types of client therapeutic non-compliance and factors contributing to the same. The main concern is that client’s therapeutic compliance and non-compliance play a major role in achieving the desired outcomes at the end of therapy.
Sleep is one of the most relaxing and refreshing things. A simple definition of sleep would be closing your eyes, relaxing your muscles, being inactive and reduced consciousness. In today’s fast-paced world, the importance of sleep has been reduced. Everyone is working overtime to earn more or studying day and night to accomplish their goals. People think that they can use the sleeping hours for extra work and get more returns. But is that so? Sleepless nights might help you achieve your immediate goal but it would be harmful in the coming future. Let me explain why.
A good 7-8 hour sleep will relax your body, refresh your mind and give you energy for the whole day ahead. This will keep you in good health, will improve your concentration and productivity. Sleep also strengthens the heart and you will have a healthy immune system. Proper sleep will also boost your mood. For children, sleep also helps in growth and development. All of these factors are necessary to accomplish your goals and deadlines.
On the other hand, if you don’t sleep well, it can affect your work because it can lead to attention lapses, reduced cognition, delayed reactions, mood shifts, how you react and get along with others, less/slow learning and more. It can also affect your health. You might have low metabolism or feel tired the whole day. Less sleep also harms your skin. Dark circles, pimples, wrinkles are a few examples. All of these factors will affect your health and your work as well.
So now the question is, how can you sleep properly every day? Here are a few things you can do.
Our body is a biological clock so fix a time to sleep and follow it consistently.
Have low or no lights while sleeping as melatonin is a chemical in our body that induces sleep and it is released only in the dark.
Sleep comfortably. Sleep in a place where the room is well ventilated and comfortable.
There should be a screen ban. Don’t use your devices for a certain amount of time before going to bed. Looking at the screen can strain your eyes and the light will keep you awake for a while as the secretion of melatonin will stop.
Abstain from caffeine, alcohol and large meals just before bedtime. All of this will delay your sleep time.
Good sleep will give you a quality and wonderful life.
1. When did you know you wanted to take an entrepreneurial path?
Having my family members in the garment industry and business, I always wanted to do something in business but wasn’t sure what particular industry to go into. I often thought I would join the garment industry, but I didn’t find it to be the calling I was looking for. It took me time to go through the journey and learn some lessons on the way to the path I am on now.
2. How do you decide what to stock up on especially since you have a variety of products? Do you follow any shopping trends?
Generally, I don’t follow any shopping trends, it’s all based on my research. As an artist, I wanted to start my own business. In 2019, I found that the product sellers weren’t very knowledgeable about their product. There are four types of watercolour paper. Therefore, the sellers are not aware of the perfect paper to use. I realized that this industry has a lot of room for improvement. Because all schools are closed in Hyderabad due to the pandemic, art supplies like drawing books and colours for children are in high demand. Therefore, we stock up on what our customers need.
3. How did you come up with the name ‘Rainbows and hues’?
While I came up with the entire idea, I couldn’t find a name. As a result, when I visited my partner, my best friend, she came up with the name ‘Rainbows and hues’ as she completely understood me. She understood what I wanted to achieve. At the moment, it is a store, but in the future, it will be a place for everyone to learn. Additionally, it’s a place where people can collaborate with artists. Within a year or two it will also be a place where you can exhibit your art. R & H will be a community.
4. What goals are you still working towards achieving?
The first step is to launch our website so I can directly communicate with my clients and artists, so they can buy everything under one roof. The in-house brand ‘my art pitara’ will be a readymade kit that includes all products and supplies. If you wish to learn water-colouring, for example, all the products will be available in this pitara. We were unable to start classes because of the pandemic, but we hope to start classes soon.
5. Which is your favourite stationery?
It’s difficult for me to choose just one. I currently have a book on my desk. I had bought this book when I was a child, and it comes with a lock. I am a complete stationery hoarder and I love all the stationery products. So now that I own a shop, I can collect all the stationery products and sell it. Another favourite stationery is a good pen. You must have books and pens in your life.
6. How would you handle a client you were unable to form a positive relationship with?
We already have a conversation with customers who buy online. We had a customer who had placed an online order for the first time. They asked for photos of all the products and feared not to receive them. So I had a conversation with them and assured them that they would get their order in time. It was important to let the customer trust us especially since it was their first online order. Speaking with clients is very useful.
7. What difficulties did you face initially as a female entrepreneur?
I had no plans to set up a physical store immediately. The plan was to sell products online via Instagram for a period of time, then start a store. But within a month, I had the opportunity to set up a store. The shop needed a lot of changes so I used to tell the workers about the changes and they didn’t agree. But when my father and brother tell us the same thing, it seems logical to them. There were some financial issues as well. If somebody wants to get into business, they need to save money first. I wish I knew that sooner. But it is important to save money at the beginning of your twenties to help you in your future.
8. Do you provide a web ordering experience? How do you sell your brand?
Presently, we sell products on Instagram and WhatsApp. One month from now, we will have a website that will help us reach more customers. We also sell on Amazon, as mentioned earlier, I write a short word for every customer. Few customers come to us looking for other products and become our customers. There are executives who are willing to work with us by reviewing positive client feedback. I maintain positive relationships with my customers and those I do business with, which helps us sell our brand.
9. Which 3 words will they use to describe the shopping experience with Rainbows Hues?
The store is very organized. Our customers can come in and check out the products showcased. Clients do not need to request the availability of a product like other stores. The physical structure of the store is different and it provides a good vibe. We built this place so customers don’t need someone to help them out. We provide assistance only when necessary. Our clients are looking forward to the start of our workshop.
10. What are your biggest learnings so far?
First, my whole journey of all the different roles is now coming together and making sense. I’ve been a writer, photographer, traveler and all this is helping me right now. Even if a few things didn’t work in the past or if you failed, you will learn from those mistakes.
11. What advice would you give women small business owners?
Dream big. Women of Indian origin tend to dream small. Nothing is impossible. We need to be more confident and be ready to fulfil our big dream. I had thought of starting this store after two years, but this place is huge with ground plus two floors. I couldn’t let this opportunity pass. When a good opportunity comes, grab it. Grab the opportunities whenever you get the chance.
12. What is your favourite print on stationery and why?
We have books with prints and the word ‘gratitude’ written on them. The prints are very beautiful and soothing. I own one of the books and I use it as my journal to write at least five things I am grateful for every day. I write the things I want in life as a form of manifesting.
13. Do you stock up different stationery for different festivals or days?
We started two months back, so the first festival we had was Christmas. We had stock things up with a Christmas theme. There were gift wrappers, moulds with Christmas ornaments. Valentines’ day is coming soon, so we have stocked up heart shape canvas and trying to get heart shape keychains. We try to stock things up according to the trends, festivals, etc. We’re trying to make this store a one-stop shopping experience where all the products are available for our customers.